Add abandoned shopping cart feature.
When prospects go to our site to book, currently there is no way of tracking the ones that dont complete the booking. We have a conversion rate of 20% of people that go the booking page actually go on to book an appointment. It would be great to get there email sent to us, saying Joe bloggs signed up to book an appointment but didnt actually make one. Then we(our clinic or Gensolve) could send them an email saying, "whoops, sorry we see you didnt book....."
stats from google suggest that its would be reasonablke to suggest that we could expect to recapture 20-30% of those not booked. But we would need their email first.
2
votes
Anton Levy
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